Lamma 2025 Our Best Show Ever!
Article written by Ascenso Tyres UK![Lamma 2025](https://www.ascensotyres.co.uk/wp-content/uploads/sites/2/2025/01/Lamma25A.webp)
Ascenso Tyres at the Lamma 2025 Show
Lamma is arguably the biggest and most prestigious agricultural show in the UK. Every January hundreds of thousands of people and exhibitors head to the NEC at Birmingham to showcase their products and services.
Since Ascenso Tyres was launched in the UK 3 years ago, the Ascenso team has exhibited at the show. Every year the buzz around the Ascenso stand has increased as more and more farmers and those working within the agricultural sector have become aware of the brand and the quality of our offering.
This year once again saw record breaking attendance figures at the Lamma 2025 show with our own Ascenso Tyres stand being busy from the starting horn until the end of the show. However this year was different, this was the year were we cemented our place in the agricultural tyre market and loudly and proudly justified why our brand is taking the UK market by storm.
Across the Lamma 2025, 2 day event we met with farming groups, VFD Agricultural dealers and OE2 customers. What was very evident was the positive comments we received from farmers and contractors who’d fitted our Ascenso Tyres as to their quality and performance.
Our dealer network continues to grow which means that the majority of UK farmers now have access to our products.
Interestingly a number of exhibitors of farm machinery chose to display their products with our Ascenso tyres including Househam Sprayers. With more shows planned for 2025 it looks like it’s going to be a very busy year for our exhibition team and perhaps a very worrying year for our competitors.